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The Business of Motivation: Motivation in the workplace

What is motivation?

Our report found that motivation in the workplace is essential for driving employee behavior and decision-making. It explains why employees do what they do, influencing their actions, performance, and overall commitment to the organization.

Motivation is a multifaceted concept involving various forms that drive employees to work. These forms can be broadly categorized into Intrinsic Motivation and Extrinsic Motivation. Intrinsic Motivation comes from within an individual and is driven by personal beliefs, emotions, and values. It includes factors such as enjoyment of the work itself and the personal meaning derived from it. Extrinsic Motivation, on the other hand, is influenced by external factors such as financial rewards, social recognition, and other environmental influences.

Why is motivation important in the workplace?

The Business of Motivation report explores how motivation in the workplace is crucial for both individual and organizational success. High levels of motivation are linked to enhanced performance and commitment, often referred to as “role depth,” which is a reliable indicator of organizational financial performance. Motivation also significantly impacts employee retention; when motivation is high, employees are less likely to think about leaving the organization, reducing turnover and minimizing disruptions.

Motivated employees tend to experience improved well-being. Happiness at work fosters optimism, encourages social interactions, and reduces the need for external support, thereby enhancing overall workplace harmony and productivity. Additionally, high motivation levels are associated with lower stress among employees, leading to a healthier work environment, reduced absenteeism, and increased overall productivity.

What motivates you in the workplace?

As previously highlighted, motivation in the workplace is driven by a combination of Intrinsic and Extrinsic factors. While many might assume that financial rewards are the primary motivator, our research has shown that this is not the case. The strongest motivator for employees is the need to protect their self-esteem and feel good about themselves in their professional roles – referred to as Identity Motivation. Employees want to perceive their work as a critical part of their identity and derive self-worth from their roles. According to Forty1’s employee motivation research paper: The Business of Motivation, a significant portion, 46%, of employees report Identity Motivation as being extremely important in undertaking their work, with 27% stating it as their single most important form of motivation.

Contrary to common assumptions, financial rewards are among the least motivating factors for employees. Only 28% of employees consider financial motivation to be highly influential, and merely 10% regard it as their single most important source of workplace motivation. This highlights a surprising finding that financial incentives alone are not sufficient to drive employee engagement and performance.

Within The Business of Motivation report, Forty1 find that while financial rewards have their place, they are not the primary drivers of motivation. Instead, a combination of identity, meaning, enjoyment, and social recognition forms the core of what motivates employees to perform their best.

The Business of Motivation

In an era where employee engagement and retention are paramount, understanding what motivates the workforce has never been more critical. “The Business of Motivation” dives deep into the complexities of motivation in the workplace, uncovering insights that challenge traditional assumptions and provides a roadmap for organizations aiming to boost employee motivation and thus, productivity.

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