The challenge
To build deeper connections between colleagues who have a diverse range of skills and inspire them to work together even more effectively.
The solution
We crafted an inspirational story and suite of communications to bring the narrative to life for our global pharmaceutical client. We carried out interviews with a variety of employees to better understand the need. A flagship virtual event then acted as a catalyst to explore what could be achieved together. To embed these ideas, we created a suite of communication assets, including a visual identity, films and succinct messaging to promote the idea that this team are ‘shaping science’ through their work.
The impact
A more unified and connected team with an enhanced sense of direction, working together more effectively across boundaries.
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